Apr 16, 2024 | Business, Education, General, Healthcare, Non profit, Video Production and Post
How would you describe the voice of your organization? Professional? Friendly? Laid back? Not sure? It’s a supremely important quality, but often overlooked. The delivery of your marketing message – its literal “voicing” – should reflect...
Dec 7, 2023 | Business, Education, General, Healthcare, Non profit, Personalized Video, Video Production and Post
Personalized videos are a powerful tool that colleges use to attract new students and student-athletes. These videos are tailored to the individual viewer, providing them with only relevant data that corresponds to their particular situation. The use of personalized...
Nov 14, 2023 | Business, Education, General, Healthcare, Non profit, Video Production and Post
If Aristotle were alive today, he would make a great copywriter. He understood that impactful messages connect the storyteller and recipient in powerful ways. Aristotle believed a person can be persuaded if the message is credible, authentic and resonates with its...
Oct 11, 2023 | Business, Education, General, Healthcare, Non profit, Personalized Video, Video Production and Post
Personalization is more than a trending marketing tactic. It is an important factor in any organization interacting successfully with its clients. Major brands have raced to embrace technologies that enhance a consumer’s engagement, create an emotional connection, a...
Sep 6, 2023 | Business, Education, General, Healthcare, Non profit, Personalized Video, Video Production and Post
ChatGPT has created enormous interest in artificial intelligence (AI). “Generative” AI tools are becoming available that can create entirely new images and video segments. This begs the question, will video production be taken over by AI? At Allied Pixel,...
Aug 16, 2023 | Business, Education, General, Healthcare, Non profit, Personalized Video, Video Production and Post
Can you recall seeing a video that really sparked something in you? That evoked a feeling or memory that stays with you? It can be hard to put into words what exactly resonates with us, but it’s always the result of the work that went into creating it. Today,...
