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News & Insights

Freshen Up Your Footage!
Freshen Up Your Footage!

With autumn around the corner, your school or organization is likely gearing up for a busy season, whether that means everyone’s back on campus or you are focused on finishing out the fiscal year with a strong Q4. Fall is a fleeting time of pleasant weather, natural...

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Why Marketing Drip Campaigns Work
Why Marketing Drip Campaigns Work

Implementing a marketing drip campaign can be a game-changer for organizations seeking to build affinity with prospects and increase conversions. A drip campaign involves sending a series of targeted messages to prospects at various stages of the sales funnel,...

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Dealing with the FAFSA Fiasco
Dealing with the FAFSA Fiasco

Anxiety over FAFSA used to afflict only the students and families who had to fill out that complex financial aid application. But the U.S. Department of Education botched this year’s launch of a new system for processing FAFSA applications, causing months-long delays...

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