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News & Insights

Dealing with the FAFSA Fiasco
Dealing with the FAFSA Fiasco

Anxiety over FAFSA used to afflict only the students and families who had to fill out that complex financial aid application. But the U.S. Department of Education botched this year’s launch of a new system for processing FAFSA applications, causing months-long delays...

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How Many Film Set Terms Do You Know?
How Many Film Set Terms Do You Know?

Film and video production has a jargon all its own. On one of my first on-set jobs, someone asked me to grab a C-47. After a moment of panic, I realized a C-47 is just a clothespin, which in those days was used to attach a gel to a light fixture.You may hear some of...

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What’s Your Voice?
What’s Your Voice?

How would you describe the voice of your organization? Professional? Friendly? Laid back? Not sure? It's a supremely important quality, but often overlooked. The delivery of your marketing message - its literal "voicing" - should reflect the way you want to be...

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