Jun 25, 2019 | Business, Education, Healthcare, Live Webcasting, Non profit, Video Production and Post
As live webcasting becomes increasingly popular, there is a growing demand to make webcasts accessible to viewers who are deaf or hard of hearing. One way to do that is through live captioning. That’s the process of turning the spoken word into captioned text....
Jun 18, 2019 | Business, Education, Healthcare, Non profit, Personalized Video, Video Production and Post
Video production can seem complicated, especially if it’s your first time going through the process. In this article, I’ll walk you through the main steps that go into making a video. Keep in mind that every video is different, so some of these steps may not apply to...
Apr 30, 2019 | Business, Education, Healthcare, Non profit, Video Production and Post
How do you sell something that can’t be touched, that has no physical presence? How do you get someone to buy into an idea? A university we work with wanted to convey the academic quality of its undergraduate programs, and how that can lead to career success....
Apr 26, 2019 | Business, Education, Healthcare, Non profit, Personalized Video, Video Production and Post
Drip marketing is effective because it nurtures prospects or leads over time through the marketing funnel (aka the customer journey.) Typically, drip campaigns are composed of a series of email messages that are triggered as the prospect reaches key milestones in the...
Feb 19, 2019 | Business, Education, Healthcare, Live Webcasting, Non profit, Personalized Video, Video Production and Post
Each year we update our showreel with our most current work. We just finished the 2019 edition. It includes shots from 25 recent projects. Our clients are often surprised to learn how many people work behind the scenes to bring their videos to life. So let me...
Feb 5, 2019 | Business, Education, Healthcare, Non profit, Video Production and Post
Pennsylvania Gov. Tom Wolf recently signed a new law aimed at combating “Peeping Tom” drone use across the state. The act increases criminal penalties for using unmanned aircraft, typically called drones, to spy on or conduct surveillance of someone in a...
Jan 31, 2019 | Business, Education, Healthcare, Non profit, Video Production and Post
Sometimes it’s hard to shoot a scene where you really want to shoot it. For example, it might be difficult to shoot a closeup of a person water skiing behind a boat. That’s when background plates come in handy. Background plates are a type of compositing,...
Jan 30, 2019 | Business, Education, Healthcare, Non profit, Personalized Video, Video Production and Post
Just a year ago, I commented that Allied Pixel had produced over one hundred videos in the previous 12 months. That’s the equivalent of creating about two short films a week. Pretty darn prodigious, right? I thought so. Well, guess how many videos we’re on...
Jan 28, 2019 | Business, Education, Healthcare, Non profit, Video Production and Post
It probably goes without saying that a strategic plan is one of the most important documents an organization produces. It’s the culmination of months or even years of intense work. And it will dictate the organization’s future. Problem is, people...
Jan 9, 2019 | Business, Education, Healthcare, Non profit, Video Production and Post
Allied Pixel has been out of the office quite a bit lately. Last quarter we filmed in Dublin, Ireland; Sao Paulo, Brazil; Boston, Las Vegas, New York and Washington, D.C. If you’re planning to shoot out of town, here are some travel tips. Crew Sometimes I take...
