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Do Embedded YouTube Videos Add to the View Count?

Do Embedded YouTube Videos Add to the View Count?

Sep 11, 2019 | Business, Education, Healthcare, Non profit, Video Production and Post

When you embed a video on your website from your YouTube channel, are those views counted by YouTube? The short answer is, yes. The long answer is a little more complicated. Any embedded video hosted on YouTube will count as a view when that video is played, with a...
What You Should Know About YouTube’s New Copyright Policy

What You Should Know About YouTube’s New Copyright Policy

Aug 27, 2019 | Business, Education, Healthcare, Live Webcasting, Non profit, Personalized Video, Video Production and Post

YouTube is a convenient way to host videos. Many of our clients use it to embed videos on their websites. The biggest downside is that you have to contend with YouTube’s sometimes vexing copyright policy. If your video contains copyrighted music, for example,...
What is Live Captioning for Webcasts?

What is Live Captioning for Webcasts?

Jun 25, 2019 | Business, Education, Healthcare, Live Webcasting, Non profit, Video Production and Post

As live webcasting becomes increasingly popular, there is a growing demand to make webcasts accessible to viewers who are deaf or hard of hearing. One way to do that is through live captioning. That’s the process of turning the spoken word into captioned text....
The Video Production Process, Demystified

The Video Production Process, Demystified

Jun 18, 2019 | Business, Education, Healthcare, Non profit, Personalized Video, Video Production and Post

Video production can seem complicated, especially if it’s your first time going through the process. In this article, I’ll walk you through the main steps that go into making a video. Keep in mind that every video is different, so some of these steps may not apply to...
How to Sell an Intangible

How to Sell an Intangible

Apr 30, 2019 | Business, Education, Healthcare, Non profit, Video Production and Post

How do you sell something that can’t be touched, that has no physical presence? How do you get someone to buy into an idea? A university we work with wanted to convey the academic quality of its undergraduate programs, and how that can lead to career success....
How Personalized Video Can Boost Your Drip Campaign

How Personalized Video Can Boost Your Drip Campaign

Apr 26, 2019 | Business, Education, Healthcare, Non profit, Personalized Video, Video Production and Post

Drip marketing is effective because it nurtures prospects or leads over time through the marketing funnel (aka the customer journey.) Typically, drip campaigns are composed of a series of email messages that are triggered as the prospect reaches key milestones in the...
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