Back in the Nineteen Seventies and Eighties, Fram had a series of ads for their oil filters that always used some variation on the tag line, “You can pay me now, or pay me later.” It’s a catchy little slogan, that illustrates what folks in business...
As convergence keeps sucking traditional businesses like agencies, corporate communications, production companies, rental and post houses into its vortex, we are left with a very blurred landscape. Traditionally, a corporation or agency would call a production company...