When I speak with clients about webcasting, I often get asked “Why would I want to webcast my… (fill in the blank)”. In almost any case, it can be answered with one word – Reach. Events, meetings, graduations, and just about any special event are bound by two...
This is a distillation of an article from our friends at LongTail Video, makers of the awesome JW Player, which we use in many of our web projects. As we all know, HTML5 is an evolving standard, and implementation of its video playback features varies quite a bit from...
Here are the two most powerful things you can ever say: 1) I love you. 2) This gun is loaded. This post is about motivation, or more specifically, how to motivate people. How to get people to do what you want them to do. It can apply to your marketing message as well...
Hang around the production industry long enough and you will begin to have an appreciation for the phrase “what’s old is new again”. Essentials for success still start with a good script, talented crew, and a first rate camera package. It’s the ancillary pieces of...
Are you considering building a mobile app? We’ve been getting a lot of requests lately. Often, we’ll suggest that we build it as a mobile website and not a native app. Why? Native apps are great if your goal is to monetize software, but they don’t...
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